Valannia — Visual brand identity & pitch deck for an upcoming video game.
We did: The first stage of our work with Valannia focused on building their visual identity from the ground up: logo, social media presence, all core brand assets, and essential motion pieces.
Aesthetic and visual development of each race
Next, I developed unique identities and iconography systems for each of the 8 in-game races — custom emblems, character portraits, ornate card frames, and lore layouts.
White paper, Decks and Infographic material
This was followed by the full visual design and layout of the project's whitepaper and product infographics — covering game mechanics, tokenomics, ecosystem flowcharts, and marketplace architecture.
All graphic material was created entirely from scratch for Valannia —
- Custom conography
- 3D token renders
- Decorative UI elements
- Charts & data visualizations
- Backgrounds
- And much more.
— I created every visual detail that was needed.
One of several community & investor presentation videos
Recurring monthly video updates as well as special milestone presentations for investment rounds and key launches.
Each video covered a range of topics — from new races and gameplay mechanics to map reveals, in-game economy updates, and upcoming features.
I handled the full production: concept, art direction, motion graphics, and editing.
Product Line Identities
Logo and visual identity design for each of the game's distinct product lines and development stages — from the core title Dawn of Heroes: Origin to its expansions and features like Crafting, Adventure, The Advent of Guilds, Legions Call, and The Power Scrolls.
Each logo was crafted with its own color palette, lighting effects, and typographic treatment to reflect the unique tone and gameplay of that product.
UI Design
Full interface design for the Valannia game ecosystem — from race profile screens and troop stat tables to the hero selection and roster management in Valannia Arena.
Every element was designed from scratch:
- card frames
- data layouts
- navigation components
- and interactive states
All built to feel immersive and consistent with the game's dark fantasy aesthetic.
The complete Valannia whitepaper —
60+ pages of fully custom visual design, from cover to back.
