Honda — TV Commercial 3D Environment & Motion Design
We did: Full 3D environment design and animation for a Honda Accord television commercial. We built an entirely CG white studio space featuring large-scale suspended sculptures made of neon light tubes that dynamically assemble to form key concept words.
The spot was edited with rapid-fire cuts and aggressive camera movements, demanding precision in every frame.
The 3D neon sculptures and environment were composited alongside the live-action car footage to create a seamless, high-energy visual experience.
